When you’re on the road, you get brief vignettes into people’s or company’s day to day routine, without fully immersing yourself in their operations. Or at least that’s usually the case. Yesterday, however, my preconceptions were shifted and I came to the realization that you can indeed, peer into a company’s soul in the right environment.

What Paul Component is doing in Chico, California is rad. Hands down. We all knew that but yesterday, I got to hang around their shop for an afternoon, not minutes and then, here’s the best part: I got to ride bikes with a few of their teammates, including Paul Price, the owner.

There’s a story to come, but I just wanted to thank the team at Paul Comp for opening their shop doors to us.