The Radavist

Thesis has cracked the market open with their OB1, a carbon all-road bike with all the bells and whistles of other bigger brands, at a saving in cost. They offer customizable builds, with a selection of frame colors and build kits to outfit their OB1 frame. Back in March they offered up the “Bring a Friend” discount, which offered $300 off for any referral to their email and the response was overwhelming. Well, it’s back and Thesis has a bigger team to handle the influx of “Bring a Friend” discounts.

To take advantage of the $300 deal, all you’ve got to do is simply introduce your friends via hello@thesis.bike to get started. You and a friend can introduce yourselves to get $300 off, or if you already have a Thesis, you can introduce a friend to get them $300 off.

Head to Thesis to read more. While you’re there, check out their new frameset color, Olive Drab.

Like most companies, Thesis Bike invested heavily in preparing for the riding season not expecting a pandemic to take hold of the world. To generate the sales they need to keep their wheels spinnin’ the company has just announced these limited-time offers on their custom builds:

-The OB1 now starts at just $2,799, or $3998 with both wheel packages, when you bring a friend.
-The OB1 AXS now starts at just $3999 (normally $4999)

Those interested can simply drop us an email at support@thesis.bike with your and your friend’s email addresses to get started. And if you’d like to support us in other ways, you can do so by sharing these offers with your gravel-curious friends and communities, on social, and wherever else bicycles are discussed.

To up the ante on their consumer-direct OB1 all road bike, Thesis is now offering two AXS build options. You can now order an OB1 with the “mullet” configuration, an Eagle rear mech and cassette mated with road shifters, or with AXS 2x setup. These bikes ship 90% built and ready to ride, with a variety of build options, direct to your door.

Pricing on the new AXS builds comes in at $4,999 for the AXS 1x or $5,199 for AXS 2x.

See more details at Thesis.

Thesis Bikes offer their flagship frame, the OB1, direct to consumer in a variety of build kits. From pavement, to dirt roads, and bikepacking, the Thesis website has various options to get your OB1 frame dialed in for your preferred use. If you’re not looking for a new setup just yet, they also make wheels, and new hollow-forged cranks. Head to Thesis Bike’s website to see the build kit options, starting at $3,299 for a complete.

Have you seen the OB1 in person? What do you think of this platform? I saw one at Sea Otter and it looked great!