Ace from the Sleepers made this rad video for Team Dream Team, Team Bicycle Team’s new SWRVE caps. You can pick up a TDTTBT Cap here!
#SWRVE
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Reportage
SWRVE’s Storefront
The last time I visited the Los Angeles-based cycling apparel brand SWRVE‘s shop, they had just relocated and had big plans to expand their floorplan to include a storefront. Last week, before skipping town, I headed over to check out their newly-opened retail space. For a brand like SWRVE, most of their sales are online, so a retail space wasn’t of the highest priority. But they wanted the city of Los Angeles to have a place where customers could come try on the clothing and actually touch the product before committing to buy.
I don’t need to explain any further the merits of buying from a store, versus buying online, so I’ll let the photos do the talking…
Click on the above photo to launch the gallery, or here to open in a new tab.
Radar
Blue Lug: SWRVE Indigo Shorts
Blu Lug got a look (and stock apparently) of SWRVE‘s newest offering, their limited edition indigo shorts. I always appreciate Blue Lug’s product photos, so check more out here at their Flickr.