The Radavist

To commemorate the the 2014 Tour of California’s women’s circuit race, Ritte is auctioning off a one-of-a-kind Bosberg size small (53cm TT, 44cm ST). All proceeds from the auction will go to the Women’s Cycling Association. Get your bid in now because the auction will only the length of the ATOC: Sunday, May 11th – May 18th.

Head over to eBay to bid and check out more photos below.

SoCal-based, bad boyz / bad girlz of cycling, Ritte have teamed up with POC, one of the most unique cycling helmet and apparel companies to form a whole line of collaborative products. Coming soon are POC + Ritte gloves, bibs, jersey and yes, a scarf. The whole collection looks great and I can’t wait to see photos of the team wearing this line.

See more at POC and check your local dealer for availability. This release is slated for mid-April.

The ladies of the Ritte Women’s Team just launched a new website. Keep an eye on the blog or just click through the visual stimulation!

The overlords at Ritte have done a little winter shaving and launched a new website. I just spent a few minutes scrolling sideways and I’m sure you will once you head over!

The guys from Ritte posted up a little video of them riding their favorite trails in Santa Monica. #LASucksForCycling

This is about as balleur as a single speed cross bike gets. The new Ritte Racing team rider Ben Jacques-Maynes is tearing apart SoCal’s cross races on this beast. Equipped with the 2012 TRP Parabox Hydraulic disk brakes, it’s good to go.

Ritte, we wanna see more ASAP! Maybe I’ll track down Ben at the SSCXWC in LA next week to shoot some photos.

For 2013 Ritte is bringing something different to their line and it’s not a new bike. Their women’s team was getting tired of winning every weekend so they figured they’d make it official. Check out the 2013 Ritte women’s cycle team sponsor book above.

Yummy! This morning, while trying to knock back a few cold ones (that’s code for emails), I popped onto Facebook to see these three belt-drive beauties staring me down. I like Steel and I like cross bikes. Ritte’s ok too, I guess. Kidding aside, head to the Ritte FB to catch the entire set.

Road season isn’t even over yet and already people are juiced about cross season. Adding to the squeeze is the new Ritte Racing 2013 Crossberg. I can’t even begin to compete with their copy, so I’ll leave the linguistics to them: “Stiffer, smoother, svelter and more aggressive than last year’s edition…”

See more at Ritte Racing.

Ritte has a ton of print ads up on their Facebook page. If you know Ritte at all, you should expect less-than-serious work like the one above from Spencer and the crew. Head on over to check them out.

Rittayyyyyyyyyyy Racing shows us the alchemy required to produce one of their Muur stainless and carbon road frames right here in the US of A.

“I have no idea why lime green tape looks so good on that bike. It’s like a fucking rainbow of awesomeness.”

Amazing. Ritttttayyyyyyyy has a new post up, showcasing their 2012 lineup of pretty things. Head over and check it out!