Whatever you do in this life, do it with fucking passion and power.
Make sure the world knows it – Edward B. Gieda III
I’ve been so inspired by the voices, initiatives and attitudes from our bicycle community in the last year in general and especially in the last couple of weeks of unrest and calibration of who we are and what we’re doing to each other. The calling out of toxic elements and the demand for change has a snowballing effect that is nothing but refreshing. I believe in the bicycle as a tool for change and grassroots movements like the Cycling Industry Pledge by WTF Bikexplorers is just one powerful example of how to drive change and hold us all accountable for our actions, or the lack thereof. For some, the bicycle will always just be a toy or a piece of sporting equipment but for many others, it’s a tool that enables change, growth and freedom.