#Eroica-California

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Riding on Fumes at the Nova Course During the Eroica California 2019

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Riding on Fumes at the Nova Course During the Eroica California 2019

The world of gravel racing is still very foreign to me. At least the competitive side of things, yet I find myself getting roped into these races, namely the ones where they boast features like timed sections. These enduro-inspired gravel races, like Grinduro, adopt this format in hopes that people will hang out and make the event more casual, rather than an all-out battle for who crosses the finish line. In events like Grinduro, this works perfectly, keeping the pace party-level and the conversations lively. This party vibe isn’t easy to cultivate. You’ve got to convince people it isn’t worth charging ahead, stringing the group out.

So maybe that’s why I felt compelled to try out the Eroica California’s Nova race. It boasted timed segments, chiller riding vibes, and I have ridden in the area, twice before, as well as the Eroica California’s course, back when it began and ended in Paso Robles. With this year’s event starting in the sleepy town of Cambria, it surely would be one to remember. Oh, and it was.

An Eroica California Bruce Gordon Chinook Road

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An Eroica California Bruce Gordon Chinook Road

… made in Eugene, Oregon.

This weekend was the Eroica California and while our story is coming tomorrow, we wanted to give you something special on this Sunday afternoon.

Bruce Gordon made a road bike model called the Chinook in the 1980’s from his workshop in Eugene, Oregon, where he worked prior to opening his shop in Petaluma, California. These bikes bear a branding resemblance to the Chinook camper shell conversions made popular in modern times by adventure-seekers looking to live their best lives on the road. There’s a certain nostalgia to the open road and summer tours on the West Coast and the Chinook frames embodied that. Clean lines, beautiful fastback stays, and thinned luglines were the Chinook’s calling cards.

On display at the American Cyclery booth at Eroica California was where this Bruce Gordon was living, in all its Campy Record glory, with pristine paint, Phil Wood hubs for a little California flair, and a pricetag to match… If you’re itchin’ for a Chinook, not the auto variety, give them a holler!

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Nova Eroica Group Ride from The Cub House in Los Angeles This Saturday!

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Nova Eroica Group Ride from The Cub House in Los Angeles This Saturday!

To celebrate the coming Eroica April 5-7 to Cambria, California, shops around the state are hosting group rides in the spirit of the event and to promote the Nova Eroica ride. Cyclists can now bring any modern bike on the coastal countryside gravel-fondo and experience the beauty of fatigue and the thrill of conquest with any bike of their choice.

Next up: Los Angeles at The Cub House – Saturday, March 2 – Follow @itsnotabikeshop for details. All who join the ride can register for the Eroica at a discounted price for coming out and supporting their local shop.

Other rides: To be announced at @novaeroica – Jump to EroicaCalifornia.com for more about the event.

Jonny’s Azuki Pro with Joe Bell Paint is Ready for Eroica California

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Jonny’s Azuki Pro with Joe Bell Paint is Ready for Eroica California

When Jonny first rolled through the doors at Golden Saddle on this bike, I honed in on it. There was something familiar about the bike, yet I had never heard of the brand painted on the downtube. For some reason, it reminded me of an Eisentraut, or a Sachs. After talking to Jonny, he told me he works for Joe Bell, a literal living legend in the framebuilding world. Joe Bell, or JB as Jonny calls him, paints and has painted the frames of some of the most outstanding builders over the years.

Eroica California Rides: Mid 80’s Rossin Ghibli with C-Record

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Eroica California Rides: Mid 80’s Rossin Ghibli with C-Record

The time has come for Eroica California and at our rental house in Paso Robles, everyone’s bikes have been getting the final tune ups required for either the 60 mile party loop or the heroic 123 mile route. This one beauty in particular is Mark Riedy’s personal bike and it’s more modern than most of the rides you’ll be seeing in the next few days here on the site. Built with Campagnolo C-Record, this Rossin Ghibli is made from Columbus Gilco tubing with an outrageous paint job the Italian company is known for.

My personal favorite detail on the Ghibli models being the bottom bracket shell and from this bike specifically, the original Keith Haring-designed City Cycles NYC sticker from the 80’s…

Eroica California Registration is Open

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Eroica California Registration is Open

The first ever Eroica on US soil is now open for registration. Eroica California’s route is not to be missed, with world class riding and views promising to keep you distracted from the steep, dusty climbs.

This year’s Eroica California is calling Paso Robles home, with a festival bringing in vendors, food and other attractions. New to the festival is the Concours d’Elegance. An event that showcases the best vintage road racing bicycles owned by collectors.

Eroica California takes place on April 10th – 12th in Paso Robles, California. Entry is $150 per rider, with a percentage going to the Hospice of SLO County. There are three routes, all varying in skill level and difficulty, with the 123 mile route being the heroic choice…

Registration is open and is limited to 1000 spots at Eroica California, so head over now!