The main reason I went on the 2012 ATOC was to shoot photos for Rapha. Jeremy wanted to piece together some stories, in conjunction with my blog coverage. These posts break down the larger significance of the tour, with relation to the brand and even how other companies’ support over the years have aided in America’s greatest stage race.

SRAM is a huge supporter of the ATOC and Jeremy wrote a great pice on the Rapha Blog explaining why. Head over and check it out.