For brands, launching a new or a newly-designed bike is an exciting day, with various outlets talking about the model all at once and social media fluttering with anticipation. For viewers, it can be overwhelming for sure, but for me, when it comes to Ibis’ new launches, I always get stoked to see what watercolor artist Chris McNally comes up to coincide with these launches. Here’s the new Ripley, illustrated in watercolor and ink, on Mount Lemmon in Tucson, Arizona. Head over to Chris’ Instagram for more of his kick-ass work and to Ibis to see the new Ripley in the flesh.