The world of Rampage is something I don’t think is possible to fully understand until you see what those athletes are willing to do in person. Drops, gaps, and jumps that us mere mortals would never attempt, yet these athletes charge them with such confidence that we lose the ability to comprehend what exactly they’re doing. That world has many demands on the riders and Fox is looking to make one aspect even safer with their Rampage Pro Carbon helmet, which uses fluid technologies and carbon structures to ensure crashes become safer.

While I don’t intend of hitting 30′ hips or 100′ gaps, I can say this product looks intriguing, yet with so many helmet systems out there, it begs the question, is this race towards safer helmets just marketing, or is there something else there?

See more at Fox.